Clients & Collaborations
Chainstitch Embroidery
DRAWN WITH THREAD
Chainstitch embroidery is created on a vintage machine and guided entirely by hand. The artist draws every curve, letter and line in real time, giving each design its own texture, movement and character.
CUSTOM MADE OR CREATED LIVE
From one of a kind garments to live embroidery at events, every amR project is built around the client, the setting and the idea. Each piece is created individually, giving it a finish that feels personal rather than mass produced.
Featured Project



Featured Project
LIMITED-EDITION RETAIL COLLECTION
Levi's® x Lottie Rae
amR created the custom chainstitch embroidery for a limited edition Levi’s® ANZ collection with Australian artist Lottie Rae. Each Trucker Jacket featured her signature Dollie cowgirl artwork, turning iconic denim into a collectible piece.
Only 100 custom Trucker Jackets were released in Australia, available online and in store at Levi’s® Melbourne Central and Bondi Junction.
The craftsmanship is exceptional, and Kai’s chainstitch expertise shows in every piece. He fits seamlessly into our Levi’s team and is responsive, clear, collaborative and incredibly easy to work with. He genuinely cares about the outcome of every project, and his attention to detail ensures the final result always feels polished and considered.
